Tips For Travel Brochures

There are many different types of brochures that you can have created and printed.  These forms of advertising and promotion offer up a lot of information on a specific topic for people to take with them for future review and consumption.  When it comes to brochure printing in Markham, many people are looking to promote their business or idea.  One of the greatest uses for a brochure is to promote a vacation or activity.

Set a tone

You want to set a tone when it comes to creating your brochure.  The tone should flow throughout the brochure and give the reader a sense of fulfillment and excitement.  When it comes to brochures dedicated to travel and vacations, we want to set a tone of relaxation or fun. 

Focus on main points

With the size of a brochure you need to focus on the main points.  Don’t try to shove everything you possibly can into a brochure but rather find a few main points to talk about and highlight.  These focus points should fit with the overall tone of your message.  You will also want to prioritize your main points in your brochure as well.  You want to first show then what happens when they arrive, you want to show where they will be staying, eating, what is close by for activities and then conclude it with an overall recap.

Use small words and phrases

brochure printing in Markham

When creating your brochures, you want to use the hit them or punch them method.  What this basically means is you hit them with a photo, a caption that relates to the photo and a short three sentence blurb about what to expect.  When you do this, your brochure will be more effective and you can hit your highlights, points and more.